Your Trusted Partner for Appliance Repair in Wausau, WI

Since 2003, Professional’s Choice, LLC has been the leading name in appliance repair in Wisconsin. As a locally owned and operated company, we specialize in factory-authorized appliance service for high-end and luxury brands. Our certified technicians are equipped to handle major appliances from renowned brands like Sub-Zero, Wolf, and Cove.

Honest and Unbiased Diagnostics

We pride ourselves on not selling new appliances. This unique approach allows us to provide honest, unbiased diagnostics and recommendations tailored to your specific needs and budget. Whether dealing with a malfunctioning refrigerator or a specialty luxury appliance, we ensure transparency with flat-rate pricing and upfront repair estimates.

Our Service Standards – The Professional’s
Choice Difference

At Professional’s Choice Appliance Repair, we believe great service should be clear, consistent, and accountable. That’s why every service call follows one of our two defined service standards — STAR Standard™ or STAR Elite™ — depending on the appliance being serviced.

STAR STANDARD™ SERVICE

(Most Major Household Appliances)

STAR Standard™ is our professional service process for most residential appliances, including refrigerators, washers, dryers, dishwashers, ranges, and ovens.

STAR Standard™ Means:

Service Excellence
Transparency
Accountability
Reliability

Includes:

Professional diagnostic evaluation
Upfront pricing before repairs
Clear communication
Respect for the customer’s home

STAR ELITE™ SERVICE – LUXURY APPLIANCES

(Sub-Zero • Wolf • Cove)

STAR Elite™ is our advanced service standard designed specifically for high-end and built-in luxury appliances that require specialized diagnostics and manufacturer-specific procedures.

STAR Elite™ Includes:

Advanced diagnostic testing
Manufacturer-specific service protocols
Precision handling of built-in systems
Clear explanation before repairs
Service designed to protect the appliance and reduce repeat visits

Advanced diagnostic testing
Manufacturer-specific service protocols
Precision handling of built-in systems
Clear explanation before repairs
Service designed to protect the appliance
and reduce repeat visits

WHY TWO SERVICE STANDARDS?

Not all appliances are the same.
By separating STAR Standard™ and STAR Elite™, we ensure the right expertise is applied to every service call and that customers know what to expect before service begins.

Military Discount Available!

Learn more about our expert appliance repair services.

Why Choose Us

Factory-Authorized Service
Our expert technicians are factory-trained to provide top-notch service for major and luxury brands.

Transparency and Trust
Enjoy peace of mind with clear pricing and reliable diagnostics—no sales pressure involved.

Experienced Professionals
With over 20 years of trusted service, our team is committed to delivering excellence across Central Wisconsin.

In Business Since 2003

Commitment to Quality

For your safety, all our technicians undergo comprehensive vetting, including drug and background screenings. This rigorous process ensures that you receive not only professional but also secure service in your home.

Choose Professional’s Choice, LLC for unparalleled expertise in appliance repair in Wisconsin. We are dedicated to ensuring your appliances operate with efficiency and reliability. Contact us today to schedule your trusted appliance service and experience the Professional’s Choice difference!